I am Winky - a senior creative and brand designer.

I like making things that are visually engaging, purposeful and easy to understand — from a campaign idea and visual system to a digital experience or a piece of motion.

With 10+ years of experience, I’ve worked across branding, integrated campaigns, digital experiences, UI/UX, motion and immersive content, collaborating with creative teams, clients and stakeholders to turn ideas into well-crafted work.

I’m particularly interested in the space where creative thinking meets practical design — exploring different visual directions, building flexible systems and templates, solving problems and making ideas work across different formats and touchpoints.

I enjoy being involved throughout the process, from concept and development through to production, QC and delivery.